Jovan Rosario, aka @ponyy_boy, first gained attention on Instagram with his stylish sketches of famous faces including Ariana Grande, Ciara, Gigi Hadid and Beyoncé.

However when Kim Kardashian West picked up on the pencil-drawn creations from the Queens born self-taught fashion illustrator he really became a social media sensation, now boasting 324,000 followers. The Keeping Up with the Kardashians star spotlighted Rosario’s work on Twitter, posting 'I love Jovan Rosario’s amazing sketches', before choosing him to create sketches for her own website and, most recently, for her KKW Beauty makeup line. The collab led the young artist to sign with Gleam Futures, whose roster of social media stars includes Zoella and Tanya Burr, and he was credited as one of Vogue's top ten fashion illustrators to follow on Instagram.

Sign up for our free newsletter

Get weekly news updates from The Media Eye, straight to your inbox

Get the inside track

Sign up to access the complete contact and operational data your peers rely on.